Colombo DiSalvatore business highlight topic today is on Wal-Mart. Forget exchanging letters, phone calls or e-mails. This year, Wal-Mart Stores Inc. wants students heading to college to log on to Facebook to design their dorm room with their roommate. The world's largest retailer on Wednesday is launching the "Roommate Style Match" group on Facebook, a social networking site that has millions of college-age users, in the hopes of grabbing a larger chunk of back-to-school shopping dollars. Facebook users who join the Wal-Mart group will be able to take a quiz to determine their decorating style and get a list of "recommended products" they can buy at Wal-Mart to mesh their style with their roommate's.
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